Pay-Per-Click marketing (PPC), also known as Cost-Per-Click (CPC), is a method of Search Engine online advertising that allows you to set a budget and control your expenses, while only paying for viable leads that are transferred to your site or web page. You are not charged on a per-exposure basis, or each time your ad is shown. As a result, you only pay for the traffic you receive.
Why Use it?
By using PPC marketing, you can gain access to traffic that would otherwise not likely see your product or service offering, and you can do so on your terms, and within your budget. Because of the advanced tools provided by both Google and Yahoo, as well as their extensive Distribution Partner Networks, you can gain access to an unprecedented amount of highly targeted traffic for you business.
Why Use a PPC Management company?
For the same reasons that you have a mechanic for your car. We are versed in the technology, tools, and terminology of PPC marketing. By leveraging our expertise, you can increase your ROI, as well as free up your time for doing whatever it is that YOU do best, like running your company.
How do you get paid?
We charge a fee, depending on the monthly budget that we are given, for our services. We may also charge an initial campaign development fee to establish your accounts. Our fees are billed in advance on a monthly basis. For specific fees, see our Pricing Information page.
Is there a contract?
We strive to find success for our clients, and in doing so, earn their trust and their business. As such, there is no contract and you may terminate your advertising at any time. In the event of a cancelation, a final prorated management fee will be calculated based on that month's predetermined budget.